Sunday, 30 April 2017

The Fast (and Easy) Way to Build Your Sales Funnel on LinkedIn

Here’s a proven, step-by-step approach to building an effective sales funnel over on LinkedIn.


Finding new business online can be a lot like going fishing – you need to find the right location and the right bait.


Since LinkedIn is such a highly-visible and trusted platform for business professionals, with over 500 million members, it can be a great virtual fishing hole for generating qualified leads that turn to sales.


The key, of course, is knowing how to reel all those prospects in.


Having spent the past 60 months studying how to sell products and services on LinkedIn, a definite pattern and approach has emerged based on everything I’ve seen and done.


I’ll spend the rest of this post briefly outlining each step of the process!


STEP 1: Create a Client-Facing Profile.


Prospects you encounter on LinkedIn must be able to immediately understand what type of products or services you offer and the key audiences you serve. Your LinkedIn profile should not be about you. Instead it should be focused on what you can do for your ideal audience and what makes you different or better when compared to your competitors.


STEP 2: Create a piece of free content (Blog post, eBook, video, etc.) that targets a specific audience and has a Call To Action (CTA) included.


Content marketing is the price you must pay in order to purchase prospect’s time, attention and interest online. When you create something of value that can help your target audience solve their problems, you get this golden opportunity to demonstrate your authority and expertise, instead of just claiming it.


Once you’ve offered some free content, you have the relationship capital to ask your prospects to opt in for even more information and insight. This becomes your Call To Action, or CTA.


Whatever your CTA is, it must move the person further and deeper into your sales funnel. And remember – whatever “ask” you make with your CTA should be in direct proportion to the amount of trust and value you’ve built up to this point.


STEP 3: Use LinkedIn Search to find and connect with individual members of a specific or niche audience.


On LinkedIn, the riches are in the niches. Most people don’t realize it, but LinkedIn is one of the world’s largest search engines.


Use LinkedIn search to find your ideal prospects, using keywords, such as someone’s job title, and then used LinkedIn’s advanced filters to refine your search to include where someone lives, where he or she went to college, etc.


You now have a customized list of your ideal prospects ready to engage with, including the ice breakers and conversation starters (where someone lives, went to college, etc.) that help get the ball rolling.


STEP 4: Send each person a personalized invitation and get connected.


Remember, the key to success on LinkedIn is personalized, 1-on-1 marketing. You have all the information your need right in their profile: Where they went to school, where they live, even their activities and hobbies.


Find a unique way to personalize your invitations!


You have an ability to break the ice and strike up a conversation around topics that the person is comfortable and familiar with, and you can do it without being sales-y, spammy or sleazy.


STEP 5: Send each new connection a “warm-up” message with your free piece of content.


You can pivot from the initial icebreakers (via your LinkedIn invitation and first messages) into a one-on-one conversation where you offer something of value to your ideal prospect.


The idea here is simple – you must earn the right to ask someone for their time and attention on LinkedIn. You do that by providing some free tips, free advice, content, etc., that is aimed at solving one of the key prospects or pain points your ideal prospect has inside his or her business.


Because you’ve started the relationship off in a casual, 1-on-1 conversation style via LinkedIn, you can share your free tips or resources as a natural extension of the conversation.


STEP 6: Reply to warm leads who engage via messages and/or your content.


Stay engaged with people who like your posts. Reply to every comment and message. People want to do business with people they know, like and trust, and having casual business conversations with your contacts helps humanize you and prove you’re attentive and ready to help.


STEP 7: Go back to targeted prospects 2-3 times per month and send them more valuable tips and content.


It’s rare that anyone says “no thanks” to free tips to help them specifically with their business needs, as long as those free tips are truly of value.


Remember, you must bring real and legitimate value to the other person before you can ask for anything in return.


It might take time to build that trust, but as you move people into your sales funnel and stay consistent with your high-quality content and 1-on-1, personalized interactions, you’ll continue to hook them as new customers.


Why LinkedIn Works So Well


There simply isn’t another platform online right now where all the world’s professionals are gathered in one place, let alone in “work” mode while interacting there.


This is the daily reality over on LinkedIn, and that’s why, if you understand the best way to fish the platform digitally, it becomes a nonstop source of qualified sales leads and new customers.


So get your pole, grab some bait and get after it!



Source: B2C

What Are Website Wireframes?


The important first step in the design and development of any website is the production of a set of website wireframes. This is even more important since the introduction of responsive website design and mobile-first website design. But what exactly are website wireframes and why are they so important?


What is a website wireframe?


A website wireframe is a layout for a page of the site, demonstrating the structure of the page and the elements to be included within it. These are black and white mockups that do not include any colour, font choices, logos or imagery. Many people refer to website wireframes as being an ‘architectural blueprint’ for the site.



Why are website wireframes important?


Surely it’s a much quicker website design process to go straight into fully styled mockups? What’s so important about website wireframes that warrants a whole extra development phase in the project?


The review of black and white wireframes enable both designers and clients to really concentrate on the content and features of the website, as well as the user journey. Without the distractions of colours and fonts we can really focus on whether we are including the key elements that are going to aid a user in finding the information on your site that they are looking for and whether the flow of the elements on the page is going to create a good user experience. We can make sure that everything is on track before we get too far into the process, and clients find it a really useful indicator of the content that they will need to start preparing for their new site – they can see how many images they will need for each as well as the sizes that images will be used at. Wireframes can also give the client a good indication of an appropriate length of textual content, so that they can write or edit their text suitably (if they are managing this process themselves).


Used in conjunction with a style tile, website wireframes can become even more powerful. If you can agree the structure of the elements for the webpages, and agree the colours, fonts and design elements via a style tile, then you have everything you need to build the website templates quite quickly.


Wireframes can also be used for very early usability testing with your target market – if it is not clear to users how to navigate through the site structure at this stage, then the layouts can be re-thought at this point – making changes to wireframes is a simple and quick process, certainly much quicker than making large scale amends to full page mockups.


It is also important to remember that wireframes aren’t only for the unrestricted customer facing pages – they become even more important for customer login areas and administration areas. The backend functionality within these types of areas on a website can have huge effects on the way that data appears elsewhere on the website and can be pivotal to everything working correctly – they also include the type of functionality that you want to get right first time when you write the code the website as if things aren’t fundamentally right, you may end up in a position where you need to rewrite large parts of the code, or sometimes even start again. Sometimes, the brief for the functionality requirements of something like an administration area or complicated frontend process isn’t always clear, or it’s sometimes just not easy to anticipate elements that will be needed until things start to progress – this another major advantage of wireframes, as they can often confirm or clarify the brief at this early development stage.


So actually, by adding in this initial stage of website wireframes, we actually save time on the entire project.


How do website wireframes help in responsive website design and a mobile-first approach?


Even when you’ve gotten your head around the elements that you need to include on a webpage, it can be very difficult to envisage how these same elements will work across different screen sizes as part of a responsive website design. You could create a beautiful fully styled mockup of the new homepage of your site in Photoshop for desktop screens, but how will that translate to mobile devices? Wireframes are a great starting point to position elements on the page, starting with the mobile level, so that you can see how things will be structured to ensure a good user experience.


As a website designer, how much should you include in a website wireframe?


The ‘rule’ of website wireframes is to not include any content at all, but in reality, you need to tailor how much you include to suit your needs. This will depend on the type and complexity of the website that you are designing, and sometimes on the needs of your client too. For some websites, simply specifying a ‘header’ or ‘navigation’ block is enough, for others, you may need to include the full navigation menu structure and even an example of how the submenu items will be structured. But it really is best to avoid using any colour or imagery – of course you do need to indicate where images will be placed, but stick to plain blocks.


For administration areas or other areas where you are demonstrating functionality, it is best to be as specific as you can while also sticking to the brief. Ensure that you are taking into account buttons, filtering options, dropdown menus, radio buttons and other options that are relevant to your functionality so that you can demonstrate to the client how they will use the system.


What’s the best software or tool for creating website wireframes?


There are many ways of creating website wireframes, and the option you choose is going to depend on many factors including whether you will be working collaboratively with other team members and how you are going to present the wireframes to the client. For instance, you can create wireframes in Adobe Illustrator if there’s only going to be one person working on them at any one time. For huge amounts of flexibility and team collaboration, online tools like Figma are great. At Rapid Web we also use InVision for uploading our wireframes to an area where we can share and review with our clients, adding comments and feedback.



Source: B2C

Denzel Washington Killed In A Drive-By Shooting In New York Is A Celebrity Death Hoax


Denzel Washington killed in a drive-by shooting in New York is just another celebrity death hoax. There is no truth to a report that Academy Award-winning actor was killed in a drive-by shooting in New York. Of course, there is no truth to this outrageous death. Instead, it is another celebrity death hoax that has seen people alleging someone like Washington, Eddie Murphy or Ted Nugent were recently killed.


Washington is the former star of the hit TV drama “St. Elsewhere.” He has earned popular and critical acclaim for his roles in an array of feature films, including “Glory,” “Malcolm X,” “Training Day,” “American Gangster” and “Flight.”


Where did this fake news originate? The “Houston News” web site published on Jan. 27 2016, an article reporting that Washington was killed in a drive-by shooting in New York. You can read text from that fake story below.


“An American actor, director, and producer, Denzel Washington is tragically killed today after being shot in New York.


Around 2:00 a.m., police responded to a 911 call about a man shot in a drive-by on Alabama Avenue street in East New York and upon identification, the victim happened to be the most sensational and highly sought after American movie icon, Denzel Washington.


The actor who was currently one of the most prolific figure in the global movie industry was killed from a close distance by unknown gunman.


He was found dead in a pool of blood strangled to death, police said.


The 62-year-old movie star had been wounded in the head and was pronounced dead at the scene.”


Here are some examples of people sharing the celebrity death hoax about Washington on social media.






There was no truth to this report as Washington is clearly alive and well. Instead, the “Houston News” is a fake news web site whose domain name (houstonchronicle-tv.com) is designed to fool readers by imitating that of the legitimate Houston Chronicle newspaper, according to Snopes.


Denzel Washington is quite alive and still working, currently engaged in production of an upcoming crime drama provisionally titled Inner City.


Washington spoke the stirring words of John Coltrane in Chasing Trane trailer. The documentary, written and directed by John Scheinfeld, explores Coltrane’s incredible life and career with the help of commentary from celebrity fans, including Bill Clinton, Common, Carlos Santana, and Sonny Rollins, not to mention Denzel Washington, on hand to read writings by Coltrane himself.



Washington had recently found himself at the Oscars where his film, Fences was nominated for several awards. In that film, Troy Maxson (Denzel Washington) makes his living as a sanitation worker in 1950s Pittsburgh. Maxson once dreamed of becoming a professional baseball player, but was deemed too old when the major leagues began admitting black athletes. Bitter over his missed opportunity, Troy creates further tension in his family when he squashes his son’s (Jovan Adepo) chance to meet a college football recruiter.


Photo Credit: Source



Source: B2C

The Fate Of The Furious With Vin Diesel and The Rock Is A Hit With Online Piracy And Box Office


Universal’s “The Fate of the Furious” is proving very successful at the box office but it also found success elsewhere. The film starring Vin Diesel and Dwayne “The Rock” Johnson is also being burning up the piracy networks.


“Fate of the Furious,” which bowed April 14th in the United States, was illegally shared 2.1 million times worldwide in the following seven days says piracy-analytics firm Tecxipio. The copies were illegally camcorded in cinemas and apparently originating from India. Though easily the most-pirated film for that week, it was far behind the previous series entry “Furious 7” which was pirated by 4.74 million users over a comparable seven-day span.


Big-budget Hollywood fare, particularly movies and TV shows that skew toward male audiences, remain very popular amongst illegal downloaders.


The Fate of the Furious easily topped the box office charts for the second week in a row in every market across the globe. Domestically, the eighth installment added $38.7 million to bring its total to $163.6 million, while internationally the film grossed another $163.4 million this weekend for an overseas total of $744.8 million.


That means the worldwide total for The Fate of the Furious is already up to $908.4 million, and it will cross the $1 billion mark this week. In 2015, Furious 7 earned $353 million in North America and $1.163 billion internationally, for a worldwide total of $1.516 billion.


Now that Dom and Letty are on their honeymoon and Brian and Mia have retired from the game—and the rest of the crew has been exonerated—the globetrotting team has found a semblance of a normal life. But when a mysterious woman (Oscar winner Charlize Theron) seduces Dom into the world of crime he can’t seem to escape and a betrayal of those closest to him, they will face trials that will test them as never before.


From the shores of Cuba and the streets of New York City to the icy plains off the arctic Barents Sea, our elite force will crisscross the globe to stop an anarchist from unleashing chaos on the world’s stage…and to bring home the man who made them a family.


For The Fate of the Furious, Vin Diesel is joined by a returning all-star cast that includes Dwayne Johnson, Jason Statham, Michelle Rodriguez, Tyrese Gibson, Chris “Ludacris” Bridges, Nathalie Emmanuel, Elsa Pataky and Kurt Russell. In addition to Theron, the series welcomes newcomers Scott Eastwood and Oscar winner Helen Mirren. The film is directed by F. Gary Gray (Straight Outta Compton) and produced by returning producers Neal H. Moritz, Michael Fottrell and Diesel.


What did you think of the film? Did you see it in the theater or were you one of the individuals that illegally downloaded the film? Let us know in the comments section.


Photo Credit: Universal



Source: B2C

Donald Trump Ditches White House Correspondents Dinner For Pennsylvania Rally Mocking Media


President Donald Trump ditched the White House Correspondents’ Dinner and, instead, attended a rally in Pennsylvania to lay into the media. The rally marked 100 days in the Oval Office. At the rally, Trump told supporters in Pennsylvania that he was keeping “one promise after another”, dismissing criticism as “fake news” by “out of touch” journalists. At one point, Trump also said to throw out an angry protester.


Trump’s skipping of the White House Correspondents’ Dinner is the first by a president since Ronald Reagan in 1981. At the rally in Harrisburg, Pa., Trump said that the media should be given “a big, fat, failing grade” over their coverage of his achievements during his first 100 days and told the cheering crowd he was “thrilled to be more than 100 miles from Washington.” The president said the previous administration of Barack Obama “gave us a mess”, stressing that he was ready for “great battles to come and we will win in every case.”


“A large group of Hollywood actors and Washington media are consoling each other in a hotel ballroom in our nation’s capitol right now,” he said. “They are gathered together for a White House Correspondents’ Dinner without the president.” Trump has attended the White House Correspondents’ Dinner before and was famously roasted by President Barack Obama at the 2011 event.


Here are some reactions to Trump’s rally on social media.















Trump has recently attacked federal judges, threatened to pull out of NAFTA, demanded payment from South Korea for a U.S. missile shield and considered the chances of a “major conflict” with North Korea. However, Trump lacks a major legislative achievement, has the lowest approval ratings of any new commander in chief since World War II, has seen several key immigration goals held up by the courts and is yet to show his deal making skills can transform Washington like he said they would.


What did you think about Trump skipping out of the White House Correspondents’ Dinner? Were you looking forward to seeing him be ridicule? Let us know in the comments section.


Photo Credit: Source



Source: B2C

Tuesday, 25 April 2017

The AP Number Game

Source: B2C

How Digital Transformation Is Rewriting Business Models

Source: B2C

Hillary Clinton’s Investigators Gone Missing Forces Trey Gowdy Into Protective Custody Is Fake News

Source: B2C

Do You Feel Crazy For Wanting To Be An Entrepreneur?

Source: B2C

No Budget for SEO? No Problem!

Source: B2C

What is an Integrated Marketing Campaign?

Source: small business

Small Business Loans at Institutional Lenders, Small Banks on the Uptick

Source: small business

How to Use Different Types of Content When Marketing Your Small Business (Infographic)

Source: small business

Join Our Twitter Chat About Transforming Your Business in the Cloud #MSBizTips

Source: small business

10 Tips for Selecting Health Insurance Your Employees WON’T Hate

Source: small business

WordPress Announces Yet Another Maintenance Update

Source: small business

New Trend: Marijuana — at the Drive-Thru?

Source: small business

3 Ways Sustainability And Small Business Connect Via Energy

Source: small business

Monday, 24 April 2017

3 Reasons Why Mobile Users Don’t Convert and How to Fix it

Source: B2C

How to Be Effective in B2B Influencer Marketing

Source: B2C

3 Marketing Musts for New Small Business Owners

Source: B2C

3 Ways Sales Managers Can Use AI to Increase Sales Effectiveness

Source: B2C

The Future of Search is Voice Search

Source: B2C

Social Media for Small Businesses: Less Is More – Marie Forleo [Podcast]

Source: B2C

The Future of Video Marketing Is Now: The Case For Interactive Video

Source: B2C

Doing Less With More!

Source: B2C

Who Cares About ROI? What You Really Want to Know is How Effective You Are

Source: B2C

Generate More Leads for Your Business with 4 Tools

Source: B2C

Guru Introduces New Feature to Get Paid As You Complete Tasks

Source: small business

10 Books About Business Disruption

Source: small business

Kenny G Helps Delta Raise Money For Relay For Life With Flight Performance In Good PR Move

Source: B2C

Donald Trump Doubling Down On Mexico Paying For Wall As Social Media Double Downs On Mockery

Source: B2C

Sunday, 23 April 2017

Is It Time to Outsource Marketing at Your Business? Here’s How to Be Sure

Source: B2C

Chelsea Clinton Defends Potential Woman President After Vanessa Bayer’s Joke About Hillary Clinton

Source: B2C

What’s The Difference Between “Engagement” and Account Based Everything?

Source: B2C

6 Free and Low Cost Business Management Tools

Source: B2C

SearchCap: Bing updates copyright removals, Google smart display ads & SEO beginners

Source: searchengineland

Google Analytics 360 & the Move to Enterprise Analytics

Source: searchengineland

Conquering Big Obstacles Means Getting a Little Scrappy

Source: small business

Google Analytics 360 & the Move to Enterprise Analytics

Source: searchengineland

Earth Day Google doodle offers up conservation tips to help save the planet

Source: searchengineland

The “Anti-Helicopter Parenting” Guide to Raising an Entrepreneur

Source: small business

Saturday, 22 April 2017

How to Become The Outstanding Middle Manager

Source: small business

Have You Seen the New Home Page for Google Analytics?

Source: small business

10 Tips for Making Your Small Business Stand Out on Social Media

Source: small business

Fill Your Sales Pipeline with Help from an Upcoming Webinar

Source: small business

Have You Seen the New Home Page for Google Analytics?

Source: small business

How Core Sectors are Utilising Fibre Optic Sensors to Improve Operational Efficiency

Source: B2C

Science Doesn’t Need a March, but a New Image

Source: B2C

Review: Superwoman #9

Source: B2C

How Core Sectors are Utilising Fibre Optic Sensors to Improve Operational Efficiency

Source: B2C

Review: Batman 21

Source: B2C

Friday, 21 April 2017

Brie Larson’s Captain Marvel Film Moving Forward With Directors To Elevate The Superhero’s Journey

Source: B2C

How to Write a Resume That Recruiters Will Read

Source: B2C

Employer Branding Strategy for Professional Services Firms

Source: B2C

Digital Marketing & Usability: Critical Considerations

Source: B2C

Wikileaks’ Founder Julian Assange Found Murdered In London Alley After Kidnapping Is Fake News

Source: B2C

Affiliate Marketing: Join a Network or Manage In-House?

Source: B2C

Check Out These Top 10 Marketing Charts for 2017

Source: B2C

Don’t Let a Marketing Tool Crash Your Social Care Strategy

Source: B2C

Being Authentic and Empathetic in a Digital World

Source: B2C

Shocker! Only 27 Percent of Marketers Use Data to Adjust Strategy

Source: small business

10 Tips for Creating a Luxury Brand in a New Market

Source: small business

Managers and Specialists are Toughest Jobs to Fill for Small Business

Source: small business

Thursday, 20 April 2017

Why Referral Partners Will Overtake Resellers

Source: B2C

How to Use Customer Data to Develop Marketing Insights

Source: B2C

Chart a Course for Your Business in 4 Simple Steps

Source: B2C

10 Best Marketing Trends You Need to Know

Source: B2C

How to Use Blog Ghostwriting for Great Content with Busy Executives

Source: B2C

Is It Time To Go Off Road With Your Social Messaging?

Source: B2C

6 Sales Strategy Insights from Top Performing Sales Professionals

Source: B2C

5 Things That Make Your Resume Unreadable

Source: B2C

5 Tips for Building a High-Performance Marketing Plan

Source: B2C

Oops! Sales Bloopers Hidden in Your Phone Calls (& How to Fix Them)

Source: B2C

No One Expects the Customer Success Inquisition

Source: B2C

8 Questions to Help You Decide if Your Content is Good Enough

Source: B2C

Does the Marketing Unicorn Exist?

Source: B2C

5 Technology Concepts to Reduce Costs For Your Business

Source: B2C

How Thomson Reuters Earned the Brand as “The Answer Company”

Source: B2C

Wednesday, 19 April 2017

What’s Worth Posting? Try These 7 Plug & Play Social Media Posts

Source: B2C

What Happens When You Don’t Have a Corporate Culture Obsessed With Customers – Lessons From United

Source: B2C

Trade Show Planning: 6 Vital Checkpoints

Source: B2C

6 Hacks for Writing Knockout Push Notifications

Source: B2C

The Role of CSR in Marketing and Branding

Source: small business

Spotlight: SalezShark Helps Businesses With Sales and Marketing in the Cloud

Source: small business

How to Recycle Oil and Why Your Small Business Should

Source: small business

How Does Cloud Licensing Work for Your Environment?

Source: small business

Jesse Larson’s ‘Sir Duke’ By Stevie Wonder Deemed Vocal Of The Night On The Voice Playoffs

Source: B2C

How AI Solves the ATS Black Hole Problem for Recruiters

Source: B2C

Tuesday, 18 April 2017

Zara Faces Backlash for Featuring Controversial Pepe the Frog on Skirt

Source: B2C

Promote YouTube Videos on Facebook the Right Way!

Source: B2C

Cartoons for Business? Not Quite.

Source: B2C

What is the Secret to Confident Copywriting?

Source: B2C

What Is Excellent Customer Service?

Source: B2C

Can Search Survive in an Age of Conversational UI?

Source: B2C

The Unspoken Genius of Content Marketing

Source: B2C

10 Reasons Why Marketing Automation is Strictly Unavoidable

Source: B2C

Dancing with the Stars: Social Media Reacts to Erika Jayne and Partner Gleb Savchenko’s Elimination

Source: B2C

Don’t Waste Your Money on Customer Service Training!

Source: B2C

Monday, 17 April 2017

5 Signs That Your Employee is Ready to Lead

Source: B2C

Customer Care: Marketing Lessons in Leadership, Communication and Training [Podcast]

Source: B2C

Stop Trying to Get More Leads

Source: B2C

Plan for Business NOT as Usual

Source: B2C

Digital Disappointment: Brands Getting CX Wrong

Source: B2C

What Bothered Me Most About the United Airlines Crisis

Source: B2C

Get the BI in Mobile…

Source: B2C

How to Recycle Old Cell Phones and Why Your Small Business Should

Source: small business

One in 5 Facebook Videos is Live

Source: small business

20 Ideas for Earth Day Promotions

Source: small business

5 Productivity Best Practices I Almost Always Ignore

Source: B2C

Sunday, 16 April 2017

5 Productivity Best Practices I Almost Always Ignore

Source: B2C

Clown Costumed Convicted Pedophile Found Hidden In Child’s Room By Babysitter Is Fake News

Source: B2C

5 Secrets of a Super-Effective Promo Video

Source: B2C

Influencing People on Their Mobile Devices [Infographic]

Source: B2C

Benefits of Newsjacking – A Case Study Into 2500% More Traffic

Source: B2C

The Future of Work Requires Virtual Leadership Skills

Source: small business

Review: New Super-Man #10

Source: B2C

Review: Batman #20

Source: B2C

The Essentials of Influencer Marketing in 2017

Source: B2C

SearchCap: Google style ideas, Merchant Center accounts & mobile optimization

Source: searchengineland

Caption Contest: What does this Marketoonist say to you?

Source: searchengineland

10 Tips to Energize Your Team and Grow Your Business

Source: small business

Improve Your Sales Without Leaving Your Office Through This Online Event

Source: small business

Saturday, 15 April 2017

Why You Should Outsource Your Blog Creation

Source: B2C

Green Lantern Fans Trolled By Armie Hammer On Social Media Over Possible DC Casting

Source: B2C

Signs that this Job may not be for You

Source: B2C

Why Your Personal Brand Still Needs Backlinks for SEO

Source: B2C

Caption Contest: What does this Marketoonist say to you?

Source: searchengineland

The Conversational Firm Shows Pros and Cons of an Open Work Culture

Source: small business

20 YouTube Video Ideas to Put on Your Small Business’s Channel

Source: small business

Why Company Directors Should Conduct Their Own Content Marketing

Source: B2C

Why Your Customer Support Is Costing You Sales

Source: B2C

Shark Tank: Validated, Shopping and Dining App, Fails to Get A Deal

Source: B2C

Shark Tank: Guardian Bikes Accepts $500,000 Offer from Mark Cuban

Source: B2C

Why Thermal Cameras Will Continue to Be Key Security Equipment

Source: B2C

Friday, 14 April 2017

Headlines About United Airlines, Internet Privacy That Could Impact Businesses

Source: small business

BuzzFeed, Other Content Kings Seek to Diversify with Multiple Streams of Income

Source: small business

Value Chain Thinking Improves VoC ROI

Source: B2C

What Bicycles and Sales Platforms Have in Common

Source: B2C

Smart Risks Can Pay Off for Small Business Owners

Source: B2C

4 Strategies That Will Double Your Leads

Source: B2C

4 Ways to Create Alignment in an Integrated Marketing Campaign

Source: B2C

Google Optimize: Available Globally Today

Source: B2C

Streaming Data with Apache Kafka

Source: B2C

Thursday, 13 April 2017

8 Ideas for Offering the Discounts Retail Customers Demand

Source: small business

Your Ugly Website is Costing Your Business Big Time

Source: small business

Teachers Find New Small Business Niche — Monetizing Lesson Plans

Source: small business

Less, But Better: 4 Practical Ways to Create Enough Engaging Content

Source: B2C

Do You Seriously Qualify Opportunities?

Source: B2C

What Happened to Quality versus Quantity on Social Media?

Source: B2C

4 mistakes to avoid during a website audit

Source: searchengineland

Here’s a script to stop ads from showing next to offensive videos

Source: searchengineland

100 Tips for Recycling and Reducing Energy Use in Your Business

Source: small business

Wednesday, 12 April 2017

100 Tips for Recycling and Reducing Energy Use in Your Business

Source: small business

20 Fun Examples of Non-Traditional Easter Promotions

Source: small business

Gaming Industry’s Liquid Workforce is a Good Model for Small Business, Too

Source: small business

Small Businesses Hiring Creative Types to Gain Competitive Edge

Source: small business

5 Factors to Consider to Boost Your eCommerce Sales

Source: small business

Luxe Truck: GMC Canyon Denali Crew Cab 4×4

Source: B2C

Who’s Talking About You On Dark Social?

Source: B2C

Ways To Adapt Storytelling To Your Marketing Strategy

Source: B2C

Ben Carson Gets Stuck in Elevator And Social Media Makes Jokes

Source: B2C

12 Motivation Apps Perfect for Small Business Owners

Source: small business

Meet Jicco, A Search Engine Just for Retailers

Source: small business

United Airlines PR Disaster Highlights Importance of Employee Training, Common Sense

Source: small business

It’s A Personal Thing: How to Make Your Mobile Marketing More Human

Source: small business

Tuesday, 11 April 2017

Cross-Sell & Up-Sell: 3 Key Areas Your Sales Team Needs to Be Trained In

Source: B2C

How to Create Engaging B2B Referral Emails

Source: B2C

New Facebook User Engagement Stats Offer Guidance to Marketers

Source: B2C

What Is Content Marketing & Do You Actually Need It?

Source: B2C

Breaches Could Happen Without You Knowing – Be Prepared

Source: B2C

3 Ways Artificial Intelligence Can Improve Your Sales ROI

Source: B2C

5 Ways to Work Smarter with Your RFP Response Process

Source: B2C

How To Get Your Customers To Sell For You!

Source: B2C

Snapchat, Instagram, and the Rise of Video and UGC Marketing

Source: B2C

Monday, 10 April 2017

Market Your Business on LinkedIn with 4 Great Tools

Source: B2C

How to Meet Your Content Marketing Goals

Source: B2C

The Importance of Analytics

Source: B2C

5 Cоmmоn Intеrnеt Mаrkеting Chаllеngеѕ fоr Smаll Buѕinеѕѕеѕ

Source: B2C

National SEO Services – Escalate Your Business Online and Your Increase Conversion Rate

Source: B2C

Placement and Personal Recommendation

Source: B2C

5 Reasons You Should Segment Your Email Lists

Source: B2C

6 Tricks You Can Use to Improve Your Presentations

Source: B2C

Why There’s No Room for LeBron on Your Sales Team

Source: B2C

Experience Economy – Part One: What Your Customer Wants

Source: B2C

SearchCap: Google fact checks, Ask.com privacy bug & SEO winning

Source: searchengineland

3 Business Benefits of Connected Devices

Source: small business

Five Ways Small Businesses Can Target Mother’s Day Shoppers (INFOGRAPHIC)

Source: small business

This Silicon Valley School Takes a Unique Approach to Learning

Source: small business

Sunday, 9 April 2017

Michael Bay Is A ‘Genius’ And ‘Savant’ Praises Anthony Hopkins Of Transformers: The Last Knight

Source: B2C

Pacific Rim: Uprising Has Changes From Guillermo del Toro’s Original Idea So How Will Fans React?

Source: B2C

WeChat: 800 Million Users You Can’t Afford to Ignore

Source: B2C

The Explosion of Design It Yourself Tools: Built for Content Marketers

Source: B2C

Take the MarTech survey: Is marketing art or science?

Source: searchengineland

Mary Pickford Google doodle marks 125th birthday of the ‘Queen of Movies’

Source: searchengineland

Work Without Stress by Reevaluating How You Handle It

Source: small business

Learn More About the Future of Work in the Gig Economy

Source: small business

20 Great Instagram Post Ideas to Promote Your Small Business

Source: small business

10 Tips to Build the Perfect Business Machine

Source: small business

Check Out This Event for Tech Startups in Toronto

Source: small business

Saturday, 8 April 2017

#KushnerAtWar Has Social Media Mocking Donald Trump’s Son-In-Law Over Attire For Iraq Trip

Source: B2C

Donald Trump’s Administration Admits Syria Missile Attack Was A Publicity Stunt To Gain In Polls?

Source: B2C

Ben Carson Found $500 Billion In Accounting Errors At Housing And Urban Development [Fact Check]

Source: B2C

Kenneth Copeland Saying Donald Trump Opponents With Gay Kids Will Be Punished Is A Hoax

Source: B2C

Donald Trump Planning To Reinstate A Military Draft In The United States Is Fake News

Source: B2C

Barack Obama Arrested In Japan Cocaine Drug Bust On Yacht And Goes Into Hiding Is Fake News

Source: B2C

Khary Payton Interview: Reigning Supreme On The Walking Dead

Source: B2C

Why Leads and Calls Go Hand in Hand

Source: B2C

New Scrutiny on H1B Visas Could be Good AND Bad for Small Businesses

Source: small business

Mike Wolff of Salesforce: Solving the Ecosystem of Challenges Facing SMBs Calls for Community

Source: small business

New Features from Twitter, Pinterest, Plus More Small Biz Headlines

Source: small business

Kendall Jenner Pepsi Flap Shows Again the Power of Social Feedback

Source: small business

Friday, 7 April 2017

5 Mistakes Hurting Content Marketing

Source: B2C

How Google Busted the Biggest Myths About B2B Marketing [Podcast]

Source: B2C

3 Reasons Why You Must Use Optimal Facebook Image Dimensions & Cheat Sheet [Infographic]

Source: B2C

Use Mobile Marketing to Reach Your Audience

Source: B2C

How To Use Your Marketing Automation Software for Event Management

Source: B2C

96 Percent of Accountants Feel Positively About Automation, Study Finds

Source: small business

Cisco Targets Small Businesses with New Wireless and Mobility Products

Source: small business

Would You Ask Your Employees to Insert a Microchip?

Source: small business

A Comprehensive Overview of In-Store Analytics for Retailers

Source: small business